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RBC Asset Management Learning Centre

Investment Strategies

Other Steps You Can Take

Trying to anticipate how the market will perform can be challenging. Instead, incorporate the following investment strategies to help you realize greater success regardless of the size of your portfolio or the nature of your investing goal.

  1. Step Back to Gain Perspective:

    • Focus on the long-term performance of your investments
    • Understand that fluctuations are a natural part of market cycles
    • Recognize that investing for the long term lowers volatility and increases potential returns
  2. Don't Try to Time the Market:

    • "It's time in the market, not market timing, that counts"
    • Trying to buy low and sell high can result in missing a short and unexpected market rebound, which can significantly impact your portfolio in the long term
  3. Invest Regularly:

    • Invest fixed amounts at regular intervals - this fosters a disciplined and consistent approach to investing
    • By investing fixed amounts at regular intervals, you will end up buying more units when prices are low and fewer when prices are high
  4. Set Your Investment Objectives:

    • Design your objectives to reflect your present and your future
    • Tailor your investment plan to your unique goals and level of risk tolerance
  5. Diversify Your Portfolio:

    • Use diversification to increase your exposure to potential growth and smooth out portfolio returns
    • Consider the three major asset types (cash, fixed income and equities) as key elements in your portfolio
  6. Include Additional Levels of Diversification:

    • Invest globally to take part in markets outside of Canada
    • Increase your portfolio's growth potential by investing in various sectors and gain exposure to all the major sectors in the world's economy
  7. Be Realistic About Performance:

    • Know what to expect in terms of performance
    • Understand that market declines are a natural part of the investment cycle
    • Remember that the historic long-term trend has always been up
  8. Stay Committed to Your Investment Strategy:

    • Practice patience in investing
    • Maintain your focus and stay invested to reap the rewards of growth in financial markets

Learn more about our selection of RBC Funds or explore the options available to invest now.

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